GET OUTTA YOUR MIND – AND INTO YOUR TARGET’S
When the consumer speaks, you best abide, dude. Knowing the wants and needs of your target audience is key to understanding how best to market your product or service.
“The great question that has never been answered… despite my thirty years of research into the feminine soul, is 'What does a woman want?'” - Sigmund Freud
We approach marketing with the purchaser in mind. Who are they? What are they actually searching for? What’s their state of mind? We tap your target’s psyche and roll all of these answers up into effective marketing campaigns, then watch the ROI roll in.
“The debt we owe to the play of the imagination is incalculable.” - Carl Jung
Our experienced digital strategists formulate a mix of paid, owned and earned media with your business objectives in mind. The goal? Achieving the perfect blend to reach (and remind) your target audience at every point in their decision process. So when it’s time to buy, all those messages we’ve embedded in their brains rise to the surface. It’s sort of like hypnosis, except they won’t wake up on a stage in front of all their friends clucking like a chicken. Probably.
“The real problem is not whether machines think but whether men do.” - B.F. Skinner
We’re kind of like marketing psychologists. Actually, that’s offensive to real psychologists. Well, we do have several comfy couches if you prefer to lie down for meetings.
You know the old proverb. “I know half the money I spend on advertising is wasted, I just don’t know which half.” Whoever came up with that chestnut didn’t have us in his corner.
It’s hard to maintain a relationship with your customers if you’re not sure if they’re still alive and kicking. We’ll scrub your email list and make sure it’s workin’ hard for your business
Google currently processes 3.5 billion searches per day. Some of them are people looking for information about your industry, products and services. We’ll help capture them.
You may suspect your staff is wasting time on social media. You may be right. We’ll come up with sharp, engaging content which is sure to get people talking.
Wouldn’t it be great if your digital marketing team was as accountable as your accountants? We think so, too. That’s why we provide detailed monthly reporting, with high-level insights for your C-Suite.
Sometimes a cigar is just a cigar.
Either way, we’ll offer you one if you come by.