User experience can no longer be defined simply by what happens on a website. It happens at every touchpoint and every interaction with a brand. In a store. On mobile devices. During aftermarket services. All of it adds up to what makes a brand tick - and affects how likely it is that a customer will engage with that brand again.
Join OOHology Co-Founder and Chief Creative Officer Mark Palmer as he discusses the shifting landscape of UX and how brands can take advantage of a new way of looking at relationship marketing.
While you’re there, you’ll have a chance to check out Makespace!’s new digs, have a drink or two and rub elbows with Louisville’s leading marketing and advertising professionals.
The event is on Wednesday, May 20. Networking begins at 5:30, with Mark's talk starting at 6:00.
Admission is free. RSVP on Facebook to let us know you'll be there, or just show up.