The Foundry // Page 8
Go behind the scenes with The Foundry. We'll warn you, though. It can get a little strange in here. These blogs, videos and snapshots showcase just what goes on in the mind of an OOHligan.
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How To Ruin Your Marketing Copy
Congratulations! You’ve hired an expert marketing agency to take over design, creative and copywriting work for your brand. Want to make the most of your investment? Trust them to do what you’ve hired them to do.
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Make The Boss Proud- Capture Great Staff Photos With These Tips
Here are a few guidelines for your company’s staff photos. These tips will ensure you get a high-quality product and make the boss proud.
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Mark Palmer Speaks to AAF- Louisville's Young Advertising Professionals
Recently OOHology hosted the AAF-Louisville’s Young Advertising Professionals (YAP) group as part of their series of “Career ADvice” seminars. Our president and Executive Creative Director Mark Palmer spoke to the group on the topic of “Breaking Out of the Box.”
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The Marketing Marathon: How To Break Through The Wall
Developing a thoughtful marketing plan is a marathon, not a sprint.
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Name That Brand! Secrets To A Clever Company Name
Coming up with one perfect word to sum up an entire organization is tougher than writing pages of copy, because every letter counts.
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Drink The Political Poison: What You Can Learn From Attack Ads
Let’s take a look at why these political poisons are so powerful and see what we can learn.
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Simplifying Your Customer's Decision Tree
Many factors go into a customer’s decision process when they are considering an online purchase. With the right product recommendation or product discovery tool, you can make that path much shorter and easier.
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Designing For Accessibility And 508 Compliance
In addition to making sure that people with disabilities can use your website properly, accessible design also benefits your search engine optimization. So here are a few resources to get you started.