For these guys, truss is everything.
This commercial and residential roofing company had it covered when it came to service and customer satisfaction, as well as an impressive portfolio of completed projects. What they didn't have was brand assets consistent with their great reputation or a website which showed off that portfolio to their advantage.
American Roofing's Problem
As a family-owned company in the roofing business since 1914, American Roofing had a solid reputation for quality and integrity in an industry often tarnished by fly-by-night operations. What they didn’t have was a website which conveyed that reputation, or showed off the beautiful finished results of their hard work.
We freshened up their brand standards with a style guide, to make sure their marketing and new website would be consistent with their image. We designed a website that highlighted their longevity and integrity, a major point of differentiation in their industry. We also made the most of some stunning photography of some of their more complex and interesting roof installations. Finally, we made sure the website would look great on any device with a fully-responsive design.
The end result is the peak of perfection.